Who has what it takes to become the next internet beauty superstar?

Makeup influencers are the rock stars of the internet, and in that royal world, James Charles is bowed down to. WIth almost 19 million YouTube subscribers, and over 17 million superfans on Insta, the Covergirl Coverboy knows exactly how hard it is to get to the top of the social media world.

In his new reality show style competition, INSTANT INFLUENCER, six very lucky contestants will compete for a top prize of $50,000 and a collaboration with James Charles that could launch their name into the stratosphere.

Here is episode 1 of 4.

Joining him as a regular judge is Instagram beauty influencer Norvina (real name: Claudia Soare), who is president of the Anastasia Beverly Hills cosmetics brand, and a variety of guests including Paris Hilton. There is a lot of great advice from James on finding the line between trying too hard and being genuine. So if you are a wannabe influencer, this show is mandatory prep.

5/1/20 Susan Saunders (I’ll see you again May 10th on WBNQ!)