The world has started another Justin Bieber craze with his latest announcement for new music, new tour, and new documentary! And now we have the new video for his latest release “Yummy!”

It was just released on Saturday and as of this post, it’s already got 16 million views and counting on YouTube.

The question everyone really wants to know is….is it about food? Or his wife, Hailey?

One thing you can always count on…repeat a word multiple times and it’s a hit!

2010: Baby, Baby, Baby

2015: Sorry, Sorry, Sorry

2020: Yummy, Yummy, Yummy

1-6-20